Asahi Breweries Beer Glass, "The Beer for All Seasons"

A clear, slightly tapered tumbler-style beer glass printed in bright royal blue with the Asahi logo. Above it, an arched banner reads "Asahi Breweries Limited · Asahi Beer · The Beer for All Seasons", flanked by barley sprigs, and "アサヒビール" (Asahi Beer) appears in Japanese katakana beneath. It has a heavy base and is a nice small size for a beer, a highball or a glass of iced tea. It's also a fun piece for anyone who collects Japanese brewery glassware. The print is crisp, with no chips or cracks.

The bold, forward-slanting "Asahi" logo on this glass comes from a 1986 corporate identity overhaul. Designer Kazumasa Nagai created it to look energetic and sharp. A year later, in 1987, Asahi launched Super Dry, Japan's first dry draft beer. Super Dry transformed the Japanese beer market, and within a few years Asahi had overtaken its long-time rival Kirin in sales.